Cloudflare Introduces New ‘Privacy-focused’ DNS Service

Internet security and infrastructure firm Cloudflare has announced it’s launching a new DNS service for consumers. The new service is called Cloudfare says that will be “the Internet’s fastest, privacy-first consumer DNS service.” It launched the new service on 4/1 because there are four ones in

The company says that the new tool will allow users to shorten load times of web pages. The service uses Cloudflare’s existing network to provide the fastest speeds possible to users. The company will provide the fastest speeds to websites that are paying CloudFlare clients.

Cloudflare also says the new service will enhance security by keeping some data away from network providers. With, internet users lets Cloudflare take over the process of resolving requests to the Domain Name System, also known as DNS. Usually your internet service provider (ISP) takes care of DNS for you…and logs every website you visit. Governments have even used DNS to get network providers to censor citizens’ access to the web.

The service aims to increase browser privacy by screening addresses from ISPs. The company won’t charge for the DNS lookup. Cloudflare’s new service can be used on computers, routers, and phones. Using the service requires changing the DNS server settings on your desktop or mobile device.

Cloudflare has pledged to never write users’ IP addresses to disk and to purge all logs from their system after 24 hours. An independent audit firm will take a look at their code annually to ensure that they are not keeping the information. Matthew Prince, CEO of Cloudflare, says that privacy commitment separates Cloudflare’s from other free DNS services. The new product is completely separate from the startup’s authoritative DNS service for its customers.

Internet users are more concerned about privacy than ever before. The misuse of Facebook user data by Cambridge Analytica is only the latest consumer privacy outrage. The Equifax hack affected more than 230 million people.

Products that promise more internet security are becoming increasingly popular among mainstream consumers. Early last year, President Donald Trump signed a resolution allowing ISPs to collect user data, reversing previous rules restricting the practice. The legislation also restricted the FCC’s capability to protect user privacy from ISPs in the future. Products like Cloudflare’s aim to be a solution for those who do not want their browsing history tracked or sold.

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